Back to school bargains extend to supermarkets

Now the major supermarkets have joined the battle for the back to school dollar.

New lunchboxes, bags, pens and drink bottles, it’s the never-ending back to school checklist for parents.

“It definitely adds up and it’s an expense that you’re not expecting,” one parent told Nine News.

But as another shopper said, “There’s so much competition around at the moment; everyone wants the back to school dollar.”

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The major supermarkets are offering big price drops in their back to school bargains.

Monique Cashion, Senior Nutritionist at Woolworths said: “Parents tell us this time of the year is really expensive for them, that’s why our focus at Woolworths is to provide as many specials and promotions to help make back to school easier.”

Coles has 30 per cent off lunchboxes and pens. Woolworths has slashed by half the price of Artline permanent markers, glue sticks and BIC colouring pencils.

And schoolyard snacks are also coming down in cost. “We are trying to reduce the price of a lunchbox and we’ve reduced the price of items our customers can stock up on so they can really take advantage of the savings,” said Martine Alpins from Coles.

Coles is permanently dropping the price of deli ham from $20 a kilo to $17.50. Uncle Toby’s muesli bars are half price at $2.

Woolworths has half price LCMs, and sandwich bags for $1.99.

The back to school dollar is big money for the major supermarkets. It’s estimated Australian parents spend $1.7 billion this time of year – that’s more than $800 per family.

The Commonwealth Bank found back to school costs have risen 43 per cent this year. The biggest driver? The growing demand for technology like laptops and tablets.

Two in five Australian families will use AfterPay services to afford the extra expenses, while 42 per cent say they’ll be buying second hand.